What to Look for in a Website Developer


A website developer that knows how to make your business excel is exactly what you need when it comes to creating a website that reflects your brand in the best way possible.

In today’s market, selecting a web development company is one of the most important decisions a company can make, as how a company uses technology determines whether it will succeed or fail in the long run.

As a result, the decision of who to hire is critical, so here’s a list of what to look for in a website developer.

 6 Things to Look for in a Website Developer

  • Focused on Value for Clients
  • Clearly Understands Your Vision
  • Credentials
  • Social Proof 
  • Technically Skilled
  • Has an Eye for Design

Focused on Value for Clients

Your web developer should not be out to just build what you ask for– a huge part of a web developer’s value is that they should know the solutions to your underlying problems that you never would have considered.

So knowing what to look for in a website developer is important, as they will need to know what underlying goals you’re trying to achieve, and should orient every technical decision they make around solving those goals.

As a website design agency, we will help you with your strategy as you decide what shape your online presence should take, constantly suggesting better ways to move toward solving your goals.

Understand Your Vision

It is so important that a website developer knows your vision, so have a chat with them before investing and ensure you are both on the same level. At the end of the day, it is your business, so it is ultimately your choice on how you want to present it. 

ARA Digital Services are here to advise and give you our knowledge and technical skills. Book a 30 min call with us to get a quick website audit and strategy for your business.

We take time in getting to know your business, who your target audience is, and what your brand identity is to ensure we can build a website that showcases your business in the best way possible, that reflects your vision.


Knowing that a website developer has relevant credentials behind them gives you that extra confidence in knowing they know their stuff.

Although this isn’t essential, it helps– you know that we know all of the technical aspects of building a website, which gives you peace of mind knowing we won’t miss anything important or do something detrimentally wrong.

With this, you’re bound to get the best results!

Social Proof

Social proof, by definition, comes from customers – and, with declining trust in traditional advertising, those voices tend to carry more weight than branded messages from companies themselves – the mere presence of social proof makes a business more trustworthy.

So, look at their testimonials and social media where they should be showcasing what their clients have to say and their journey– if they do not showcase this then it could be a red flag.

Technically Skilled

What to look for in a website developer is someone who is well-versed in the technologies involved in your project. Depending on the project, this could mean a variety of things:

  • If your project necessitates technical knowledge and your developer lacks it, you are likely to have a negative experience.
  • Writing HTML markup and CSS styles that are sensible, adhere to current best practices, and are cross-browser compatible.
  • Converting complex project requirements into clean, secure, dependable, and extensible PHP code
  • Writing efficient JavaScript that works as intended and does not stifle performance.
  • Knowing WordPress well enough to code within the environment it creates as opposed to hacking around it
  • Troubleshooting issues with hosting configuration

If your project calls for one of these types of technical knowledge and your developer doesn’t have it, you’re likely to have a poor experience. 

Has an Eye for Design

An eye for design is the ability to spot mistakes and distinguish between good and bad design decisions at a glance. As well as this, it is important for me as a website developer, to understand your vision and be able to assist you in a design that suits you.

This is a skill in itself– someone with the creative ability to produce a beautiful website that targets your audiences and showcases your business at its best!

Book Your Website Developer 

Now you know what to look for in a website developer you will be able to go away and choose someone who is trustworthy, knowledgeable and right for you. 

It is always a great idea to hop on a call with them to see if you are compatible and to understand that they can give you a good service from start to finish.

With that in mind, if you would like to chat, get in touch!